Salsa Music Concerts: 4EVER Bachata Concert

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4EVER Bachata Concert

Just when you thought that the festival couldn’t get any bigger or better, the guys from 4Ever have confirmed their participation at the Sydney International Bachata Festival!

On sunday, 26th of April, 4Ever will perform for Australia for the first time!

Background:

4ever Teams Up With FLO Records, Machete Music To Compete In The Urban Bachata Movement.

After many years of touring, recording and selling their music, ‘4ever”, the Puerto Rican Urban Bachata Group has finally teamed up with a record label, “FLO Records/Machete Music”. FLO Records is the Latin division of Famous Artist Music, which is responsible for the signing and the development of the platinum artist “PITBULL”, and Machete Music, the strongest Latin Urban label in the world. The CEO of the label Robert Fernandez signed 4ever to a record deal because he was “impressed by the music, image, concept of 4 voices, but most of all their hustle”. FLO Records/Machete Music solidified the deal with 4ever in late 2008 with plans of releasing the album early 2009. FLO Records heard about 4ever and “their hustle” for almost 2 years before the CEO Robert Fernandez actually met the boys (4ever) at the Latin Billboard After Party from that encounter FLO Records/Machete Music kept in contact with 4evers management “EQS”- Derek Deler trying to come up with the best possible scenario of a record deal. Once both parties agreed to the terms, they met in Orlando, FLOrida where 4ever now resides and signed the deal.

4ever before the deal with FLO Records/Machete Music has toured nationally and internationally performing in places like Chicago, Miami, Boston, New York, Toronto, L.A., San Diego, Dallas, Dominican Republic, Ohio, Rhode Island and Atlanta. 4ever is best known for their Billboard hit ‘Por Que Te Amo” which open many opportunities and helped build a fan base. 4ever has now started booking for 2009, and some of the new countries include Italy, Spain and Australia. Unsigned, 4ever has been #1 on Myspace “Tropical Independent artist”, they have charted in the top ten on Music Choice, and 4ever has also received a 4 1/2 star rating (out of 5) on AOL Music for their first album “Make Way”.

With the recent signing of FLO Records/Machete Music 4ever says, “without the support of a record label we have competed, now with this deal we can truly show how much better we are”.

The new team consists of 4ever, EQS Management, FLO Records/Machete Music, and as they prepare for the release in 2009, the focus will be the Single “Mas Que Un Amor”, which is already receiving early airplay in key markets. With the single and the music video they hope to generate plenty of interest for the release of the album. The album will contain between 11 to 15 tracks, and “the people will love this one,” says 4ever. Many things have changed, the team has gone with a much more aggressive approach from 4evers image to production arrangements and Internet promotion. 4ever feels their maturity has prepared them for the future, and that their Latin roots combined with their urban feel will set a new standard in Bachata music.

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